RCS - M Target

Rich Communication Services, the future of SMS

RCS, short for Rich Communication Services, is a mobile messaging technology that dramatically improves the quality and efficiency of business-to-customer communications.

It offers advanced message personalization, direct customer interaction and rich content integration (images, videos, etc.) to Android smartphones, and soon iOS.

The new-generation SMS will amaze you!

Discover the main features and benefits of Rich Communication Services.

Interactivity

Your customers can interact with content directly in the message from the native Android SMS application, without having to switch to another application.

Personalization

RCS enables you to personalize your messages based on customer data, for more relevant and impactful campaigns.

Commitment

Thanks to its interactive format, RCS achieves higher engagement rates than traditional SMS, up to 36% according to a GSMA study.

Security

Encrypted from end to end, RCS guarantees enhanced security for sensitive communications such as mobile payments or confidential data exchanges.

Native application

RCS is a native communications solution integrated into Android smartphones, which means no installation is required for users.

Integration

RCS can be easily integrated with your customer relationship management (CRM) systems and other communication tools in your ecosystem.

Google reinvents SMS

M Target has been selected by Google to be the first to join its Early Access Program as part of the RCS rollout in Europe.

RCS White Paper

To find out more about all the features and benefits of RCS, download our free white paper.

Which solution to choose?

There’s a solution for every need, so take a look at our comparison.

RCS

Features in the native SMS application

For Android, i.e. 3.3 billion smartphones

Payment from the native application

Available in around 60 countries

WhatsApp Business

WhatsApp application features

Suitable for all smartphones: Android and iOS

Payment from WhatsApp

Available in almost all countries

Time2Chat

Features in the native SMS application

Suitable for all smartphones: Android and iOS

A virtual number (09) is assigned to you

Voice and SMS from the same virtual number

To find out more about all the features of our products, contact our team

Case studies 🔎

Video review of a successful collaboration between M Target and Net Heliumwith the participation ofOrange Pay Services. Discover how these players jointly implemented an innovative RCS campaign for a customer, marking a real success in the field of enriched communications.

Discover our other products and solutions

To find out more about our SMS or Rich SMS services, and how you can integrate these solutions into your systems using our application programming interfaces (APIs), we invite you to explore the following resources.

SMS

Simple and fast, SMS remains one of the most effective ways of reaching your recipients.

Enriched SMS

Take it to the next level with interactive SMS including a link and landing page.

API solution

Connect your IT ecosystem and tools to our solution.